How Eltham Town Used Social Media Platforms
To Increase Their Engagement With Customers

Eltham Chamber of Commerce and Industry (ECCI) is a pro business association working to nurture,
support and assist local businesses in the Eltham area.

Help us engage our local community and share the prosperity and enjoyment of living in the Eltham town.

The Challenge

An important community center-piece..

ECCI were looking for a way to increase communications with the local community. Being a pivotal part of the local community, running events that stimulate trade, bring the community together and ultimately make Eltham a better place to live, ECCI needed to better communicate their message.

The Strategy

Expand a small start.

Starting with a small presence that was occasionally run by local committee members, it was important for ECCI to get professional help. By creating a presence on Facebook ECCI has not only become a voice for the Eltham Town community they have created a place for local people to engage in local news, activities, initiatives and events.

The Result

The community voice, effectively heard.

ECCI have effectively been able to promote local industry and encourage the local economy by integrating local campaigns with social media to encourage participation. With highly engaged fans that are ready to contribute ECCI used Facebook to garner customer experiences as part of the Customer Service Awards.


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