How much does social media marketing cost in Australia?

One of the major questions asked by a prospective customer of an agency is “how much does social media marketing cost?”. Given that we’re in Australia, that question often gets narrowed down to “in Australia?”. The question of cost and ultimately budget tends to be one of the major constraining factors in deciding to [...]

The Importance of Social Media

Does everyone need to have a social media account?  Yes, for businesses and even for individuals having a social media account is necessary to make sure that the market gets a hold of the business or of the person. Small local businesses need to read this and stop whatever it is they are doing [...]

How to Create a Social Media Marketing Plan

So you’ve decided it’s time to start marketing your business on social media. Before you begin, it’s ever so important to develop a social media marketing plan to help you understand your goals and objectives, and how you’re going to meet them. Here’s a step-by-step guide on how to create a social media marketing [...]